KLM does not feel that training personnel, adding millennials and digital "savvy" people to their team as other vendors and agencies have, create true leaders able to provide clear-cut results.
Today, analytics and strategies change hourly.
After researching industry professional designers and coders, KLM communicated with the system’s architects. Those at the top; the creators, Google Partners and AdWord specialists.
Automotive Digital Solution “ADS” was added to KLM’s team roster. ADS breeds insight and intelligence into each client’s analytic investments. When combined alongside with Google’s software and two artificial intelligence systems that regularly scan and provide recommendations to each individual campaign, KLM clients can be assured that they are yielding the best return on their client’s digital dollar.